You are here

Mission, Vision and Values

  • Our Mission, Vision and Values are inspired by the spirit of our founders Paterson and Zochonis.
  • They’re real and lived by our people and in the way we do business every day.

Our Mission

We are a dynamic entrepreneurial company, optimising market opportunities to enhance the lives of our Ghanaian and other consumers with quality, value and innovation.

Our Vision

  • We are a profitable, dynamic and entrepreneurial organization, exciting our customers and consumers by providing them with a variety of leading brands.
  • We are a result oriented team, working in an open, multi-cultural meritocracy, in which individual contribution is rewarded and development is encouraged.
  • We are efficient with resources and act responsibly towards the environment in which we operate. We have a strong sense of ownership and live our values to the full.
  • We are the standard against which other companies operate.

Our Values

Courage, Accountability, Networking, Drive and Oneness (CAN DO) – are inspired by the spirit of our founders Paterson and Zochonis. Our CAN DO culture is something we’re very proud of – the unifying strength that binds our diverse businesses around the world together.


We challenge convention, ourselves and each other. We have the strength, willingness and determination to initiate, make things happen and to carry them through.


We are all champions of our Company. We take personal responsibility for achieving our objectives. We do what we say we shall do. We do what is right, not merely what is expected. We act with openness, integrity and trust. We ask for help, admit to our mistakes and put things right.


We are one company across all functions and geographies. We work towards a common goal through cooperation and teamwork.


We are relentless in our pursuit of success. Together we approach each day with the energy, passion and persistence to exceed expectations.


We are all PZ Cussons people. We treat each other with respect regardless of status. We act professionally and together we celebrate our success with understated pride. We are quiet achievers.